CRM Magazine Announces 2009 CRM Market Awards (Social CRM gaining ground)
This morning, CRM Magazine released their 2009 CRM Market Awards to be announced at the CRM Evolution Conference. Somewhat surprising recipients appear in the area of Rising Stars include Google, Facebook, Lithium Technologies, and Visible Technologies - internet and social media platforms. In … Read More»
Paul Greenberg, Brent Leary, and Bill Band discuss Social CRM with 1to1 Media
If you have the time, the videos below provide a great chance to listen to 3 industry experts discuss Social CRM. [youtube=http://www.youtube.com/watch?v=J3IlpUmnH2s&hl=en&fs=1&] [youtube=http://www.youtube.com/watch?v=sche5aVXKdo&hl=en&fs=1&] … Read More»
Unleashing the value of Social CRM: Where to find the biggest return
Social CRM is gaining traction quickly. I would argue it continues to gain ground at a dizzying pace. If you are new to the term, or are still getting up to speed, please check out the articles here to provide yourself with a little background. The Social CRM community has identified 4 primary key … Read More»
If you are remotely interested in Social CRM (formerly known as CRM 2.0)…
then be sure to check out the post by Paul Greenberg Time to put a stake in the ground on Social CRM. The comments are equally valuable to the discussion. … Read More»
The Challenge with CRM Initiatives
John Moore, on his recent blog post, Why aren't you using your CRM system more? has facilitated a meaningful conversation which has triggered some very productive dialogue related to CRM, what it is, and why companies haven't had more success. This thread confirms what I have suspected for quite a … Read More»
CRM and Social CRM Articles, Blogs, and Resources (week of June 22)
CRM Driving CRM Effectiveness in a Recession (by Oracle) Has the CRM Industry Become Redundant? - Dick Lee, High-Yield Methods, CustomerThink.com How the Recession Increases Customer Centricity - Graham Hill, Customers & More CustomerThink.com Co-creating Experiences Fit for Customers - … Read More»
Traditional CRM vs Social CRM: Expanded
Brent Leary, widely recognized expert on Social CRM, does a great job of summarizing the difference between Traditional CRM and Social CRM in the Inc. magazine Article below. I've added some of my additional thoughts. Traditional CRM vs. Social CRM By Brent Leary Traditional customer relationship … Read More»
Social CRM – CRM 2.0 – CRM using Social – The Integration of Social Media with Customer Relationship Management Systems?
Honestly guys, can we please get back to important issues beyond semantics? In case you missed it, a heated debate sprung up this week in the Twitter and Blogospheres, respectively. Read the following to get caught up to speed. Esteban Kolsky's Post Prem Kumar Aparanji's Post Rob Schneider's … Read More»
Orange County Customer Experience Awards: Part 1
Over the course of the past couple weeks, I have been impressed by some local firms providing an exceptional customer experience. I'd like to highlight some of them over the next few weeks, and have thus begun the Orange County Customer Experience Awards. By the way, if you've recently had a great … Read More»
Leverage the Value Equation and CRM to thrive in any economy
Graham Hill presents some great points, and sage wisdom in his post "Six Proven Rules to Beat the Recession". I would contend that his advice is at the core of success in business, and just becomes more clearly defined when businesses are forced to be aggressively and desperately focused in a more … Read More»
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