In an era of crisis & revolution, is your company the next target?
We are living in interesting times indeed. Geo-political revolutions, financial crises, economic uncertainty. Try as we might to ignore them, the fact is that the very fabric of capitalism is being re-evaluated, and perhaps even rewoven. What we have assumed and known for at least 150 years is at … Read More»
Empowering Human Movements: 7 Observations about the State of Social Business
This week, I've had the privilege to participate in the Sales 2.0 and Enterprise 2.0 conferences in Boston, MA. It's been good to see old friends, meet new ones, and/or insert a handshake or hug into a previously only virtual relationship. The conference(s) also provided a great chance to check … Read More»
Networks, Signals, Reputation and Delight
The era of mass marketing, sales driven information gathering and sharing, and being "just good enough to win" is being shattered by the rapid emergence of a smart, networked, and increasingly demanding generation of empowered customers. In the fragmented and fast moving world of concepts, … Read More»
The Ultimate Social CRM Resource Guide – 1st Edition
Yesterday morning at Gartner's CRM conference, it was said that Social CRM will be a $1 Billion market by 2011. (That's right around the corner folks). All of a sudden, there is a lot of noise in the marketplace about Social CRM. In a sure sign that Social CRM is racing towards the mainstream, … Read More»
March Madness: Timeless Business Lessons from the Greatest Coach of All Time
The Final Four tips off tomorrow to determine who will play in the NCAA Men's National Championship Game. Every March, 65 basketball teams are given an admission ticket for a chance to play their way into a dream - competing for a National Championship. It's my favorite time of year. It's a time … Read More»
The State of Social CRM: 6 Takeaways from #SCRMSummit
One of the worst snowstorms in the history of our Nation's capital, the most flight cancellations since 9/11 (almost 6,000), and the closure and inaccessibility of a pre-booked venue were the circumstances surrounding BPT Partner's Social CRM Certification Training, better known to the Twittersphere … Read More»
Social CRM: Overhyped Fad or Transformational Solution
Last month, I wrote “Unleashing the Value of Social CRM: Where to Find the Biggest Return”. Towards the end of the article, I posed this question: “Which functional area do you think will be able to leverage Social Media and Social CRM the most, and provide the greatest impact to the … Read More»
If you are remotely interested in Social CRM (formerly known as CRM 2.0)…
then be sure to check out the post by Paul Greenberg Time to put a stake in the ground on Social CRM. The comments are equally valuable to the discussion. … Read More»
Traditional CRM vs Social CRM: Expanded
Brent Leary, widely recognized expert on Social CRM, does a great job of summarizing the difference between Traditional CRM and Social CRM in the Inc. magazine Article below. I've added some of my additional thoughts. Traditional CRM vs. Social CRM By Brent Leary Traditional customer relationship … Read More»
Social CRM – CRM 2.0 – CRM using Social – The Integration of Social Media with Customer Relationship Management Systems?
Honestly guys, can we please get back to important issues beyond semantics? In case you missed it, a heated debate sprung up this week in the Twitter and Blogospheres, respectively. Read the following to get caught up to speed. Esteban Kolsky's Post Prem Kumar Aparanji's Post Rob Schneider's … Read More»