Social CRM is dead.
In early 2010, Bob Thompson, CEO of Customer Think asked the question "Can you do "Social CRM" without Social Media/Networks?" I declared then (and prior) that Social CRM would soon go away and just go back to being called CRM. This week, Paul Greenberg, author of the Best Selling "CRM at the … Read More»
What will CRM look like over the next 5 years? Software Advice Interview Highlights
Ashley Verrill – a expert with CRM reviewer SoftwareAdvice.com – interviewed me recently for the second edition of CRM's Next 5 in 5. This report was an update from predictions five of my industry cohorts made about technologies that will change CRM in the next five years. Special thanks to Ashley … Read More»
The Ultimate Social CRM Resource Guide – 1st Edition
Yesterday morning at Gartner's CRM conference, it was said that Social CRM will be a $1 Billion market by 2011. (That's right around the corner folks). All of a sudden, there is a lot of noise in the marketplace about Social CRM. In a sure sign that Social CRM is racing towards the mainstream, … Read More»