How to write copy that goes viral: Advice from Seth Godin
Seth Godin does a phenomenal job of providing insights. Below is something he wrote that I wish I did, but I'll be saving this and committing it to memory. In many ways, it's marketing 101, but the clarity with which it's presented is something every marketer can benefit from From Seth's … Read More»
The frog who noticed the boiling water…
There were once a bunch of frogs. They all jumped into a pot of water. You know how the story goes. Except... in this case, it ends differently. As the heat is slowly turned up, something happens. One of the frogs looks around, and actually notices the heat. He begins analyzing and forecasting … Read More»